Arts and science are sometimes thought to be on opposite ends of the spectrum of creativity. However, the Visual Thinking Strategies tactic has shown that implementing arts into other fields of ...

Your company brand is the lifeblood of the business: It is a statement of your company's personality and a declaration of company values. With the right positioning strategy, branding creates an ...

Every successful brand has a clearly defined visual identity outlined in something like a brand book or brand guidelines. In order to be truly useful to your marketing department and your company as a ...

Shaun Nolan does not work for, consult, own shares in or receive funding from any company or organization that would benefit from this article, and has disclosed no relevant affiliations beyond their ...

Visual search is a quickly growing trend that will reach new heights in 2019. Consumers now expect to be able to find anything–or information on anything–that they see in the real world online with ...

In direct response to the technology evolution over the past decade, audiences are consuming information in new ways, from smaller, more portable screens on mobile devices to third-party apps and ...