Explore the transformation of consumer identity and the failure of traditional market segmentation strategies as regulations ...
The report introduces the concept of ‘Answer Engine Influence,’ which it says affects trust and purchase intent before ...
Moloco report noted 47% of consumers use AI to research purchases, while 30% are comfortable letting AI make purchases on ...
These are among the insights in a new report from BCG and Moloco titled Battle for the Interface: Introducing the Consumer AI Disruption Index. The report features findings from a survey of 238 senior ...
AI is rewiring the digital economy in real time, forcing marketers to decode new consumer behaviors and rethink their ...
Account-to-account (A2A) payments are gaining ground globally, but the pace of change in Latin America is particularly striking. The region is experiencing a structural shift in how people pay, ...
Chemical recycling was validated step-by-step from laboratory scale to pilot scale. After optimizing conditions at the lab ...
The Kenya Revenue Authority (KRA)’s recent move to lock electronic tax invoices to specific geographic coordinates has pushed ...
New research reveals that when we outsource the effort of finding the right words, we strip our relationships of their value.
Micro-moments determine perception long before a purchase ever happens. Each brief interaction either builds confidence ...
Electric vehicles (EVs) represent the next-generation technology aimed at transport decarbonization. Unfortunately, their limited lifespan leaves behind the problem of retired EV battery management.
In many AI applications, being “mostly right” is acceptable. Industrial equipment is not one of them. Here, machines are ...