From charming to consumer corporation — how Apple has branded itself over the years.

Apple began with Steve Jobs and Steve Wozniak marketing primarily at trade shows, and now the iPhone has made it $4 trillion ...
MacRumors

Apple Designed Interactive Logo for September 9 Event

Apple created a unique interactive Apple logo for its September 9 event, which can be interacted with on the main Apple.com website. The website currently features an animated Apple logo front and ...
Quad-City Times

Apple Corps vs. Apple Inc. goes another round in court

LONDON (AP) — A lawyer for Apple Computer on Wednesday defended the company’s right to use the apple logo on its iTunes Music Store and in a series of TV advertisements for iTunes, despite objections ...