Dynamic pricing: a practical strategy to increased profits or a PR nightmare? Although a valuable tool in a restaurant owner’s operational toolkit, it requires finessing to communicate its value to ...
Big companies have been using dynamic pricing for years. Here’s how smaller companies can benefit. Last February, in a debacle that will be taught in business schools for years, Wendy’s announced that ...
As Wendy's made headlines for introducing dynamic pricing for its menus,Burger King trolled its red-haired rival by saying, "We don't believe in charging people more when they're hungry." Burger King ...