The reasoning behind the push for QR code labels is manifold. At a surface level, lengthy clothing tags can be uncomfortable and wasteful–requiring the apparel industry to “produce so much label tape ...

In the early days of packaging, a box was simply a vessel designed for protection and delivery. But in this day and age of digital transformation, packaging has become a smart, interactive interface ...

While the media coverage of the new SmartLabel initiative has focused on shoppers’ enthusiasm (or lack, thereof) for scanning QR codes as they shop, or whether it’s just an elaborate ruse by ‘big food ...

In 2019, New Balance piloted placing QR codes on an exclusive run of basketball shoes. Wearers verified their purchase via a chip-embedded “Real Chain” card that recorded ownership and authenticated ...

If you sell products to your customers, many of the items probably already have UPC barcodes you scan when ringing up sales. However, you can use barcodes on products or items for other purposes as ...

The Food Safety and Standards Authority of India (FSSAI) has recommended the inclusion of QR code on food products for accessibility by visually impaired individuals stating that this will ensure ...

Panelists at the recent Packaging Recycling Summit in Atlanta say dynamic labels on packages can be the key to building consumer trust and confidence in the U.S. recycling system. Panelists at the ...

New Delhi: In a move aimed at improving traceability, consumer awareness, and environmental safety, the Centre has notified new labelling rules for insecticide packaging, making quick response (QR) ...