Pattern Beauty—created by actress and producer Tracee Ellis Ross and known for its roots in haircare—is expanding into a new category with the launch of its Body Collection, the company tells Forbes.

Tracee Elliso Ross, Jill Marie Jones, Persia White and Golden Brooks for PATTERN's first commercial. In the commercial, Ross acts as her bar's "chief curltender," helping patrons explore which of ...

Tracee Ellis Ross invited her former co-stars to star in her commercial for haircare line, Pattern Beauty. Tracee Ellis Ross brought her Girlfriends castmates back to the small screen for her Pattern ...

Pattern by Tracee Ellis Ross's beloved hair care staples—from their hydrating leave-in conditioner and edge control to the viral hair steamer—has quickly become a go-to for Bazaar editors. Today, the ...

Tracee Ellis Ross introduces Pattern Body, a new category for the beauty brand she launched in 2019 with hair goods. "Honestly, I started thinking about body at the beginning of the birth of Pattern," ...

Tracee Ellis Ross has a new beauty launch that's already heating up social media. The Pattern Beauty founder and CEO announced Monday the release of her hair company's first heat tool: a blow dryer.

Tracee Ellis Ross attends the 2025 Met Gala Celebrating "Superfine: Tailoring Black Style" at Metropolitan Museum of Art on May 05, 2025 in New York City. (Photo by Dia Dipasupil/Getty Images) Tracee ...

“Coiltinis”, “Gel & Tonics”, and “Thirst Traps” are on PATTERN’s chief CURLtender (and founder) Tracee Ellis Ross’s cocktail menu. In the haircare brands first-ever TV commercial, Ross is turning ...

Tracee Ellis Ross is getting the gang back together. In a new commercial for the actress' hair care brand PATTERN, Ross, 52, gathers her girlfriends (literally). Joined by actresses Golden Brooks, ...

Even though Tracee Ellis Ross had long become a household name known for her massive curly mane, it took her ten years to get her hair care line, Pattern, on shelves. On a recent episode of the ...