It doesn't take much these days to elevate a technology to hot-button status, complete with its own lingo and a catchy buzzword. After a few swiped songs, nifty names such as Napster and MP3 pop up.

Here stands the manager of corporate information systems: an autocrat, a dictator of data who rules with an iron fist. It's nothing to be ashamed of. In fact, it's probably in the job description.