Whether it’s sponsored content, advertorials, content recommendation widgets, branded content or product placement, native advertising has been around for a long time. But for a supply-side platform ...

Xaxis’ plista native advertising unit is teaming up with Jivox to enable real-time creative optimization of programmatic native advertising in North America. The companies said the partnership ...

The New York Times is expanding its Flex Frame Everywhere cross-device digital advertising solution to run across desktop and smartphones. According to The Wall Street Journal, this is the NYT’s ...

BALTIMORE--(BUSINESS WIRE)--Millennial Media, Inc. (NYSE: MM), the leading independent mobile ad marketplace, today released new mobile video and native ad units as part of its updated mobile app ...

For many years content producers and consumers have accepted that in order for easily consumable content to exist, you need a certain level of advertising knocking around too. But as the internet en ...