Fans of Disneyland and Downtown Disney are split on the shopping district's brand-new logo in honor of the 25th anniversary.

Olive Garden’s old logo—which, by virtue of how long it’d been around, had achieved something of an iconic status in the universe of sit-down chains—looked like the signature of a teenager who was ...

Lord & Taylor is going against the grain and bringing back its cursive logo. The department store is set to relaunch this year as an online discount luxury retailer after its previous owner, Saadia ...

Johnson & Johnson is signing off on a new logo. The health care giant said Thursday that it will replace the well-known signature script it has used since 1887 with a modern look that reflects its ...

With the current trend in typography being a focus on digital and therefore a more simplified, minimalist aesthetic, cursive typefaces have fallen out of favour in recent years. “It’s not in trend ...