1% in 2025. Honestly, those numbers tell us something powerful about where consumer preferences are heading right now. When asked about the fastest-growing consumer demand in food products, 50% of ...
" It sounds wholesome, right? Pure. Like something your grandmother might have used in her kitchen. The clean label movement has exploded in recent years, with half of industry professionals ...
Health has always been a priority for consumers. Yet over the past year, we’ve seen health become an obsession. The health trend has arrived in full force to many areas of food and beverage, ...
How consumers define ‘clean label’ is expanding beyond ‘simple, easy-to-understand ingredients’ to include questions about the safety of some long-used ingredients and processing techniques as well as ...
Clean label’s meaning continues to evolve since its industry-facing inception in the mid-2000s when it focused on health and safety, to now include simple ingredients and processing methods and ...
Across Europe, people are rethinking what makes food worth buying. Shoppers are scrutinising ingredient lists more closely, looking for simple, recognisable components and fewer additives. At the same ...
Sam’s Club is jumping on board the clean label movement as consumers continue to gravitate towards health and wellness and align their shopping habits towards products that do the same. The ...
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