“ Apple Watch is the most personal device we’ve ever created,” said Apple CEO Tim Cook at the Flint Center last month. He went on to bullet the much-anticipated wearable as "an extremely precise and ...
AUSTIN, TX - MARCH 09: BJ Fogg, Founder & Director Behavior Design Lab at Stanford University, speaks onstage at the Why Tiny Habits Give Big Results panel during the 2013 SXSW Music, Film + ...
Retail pharmacy company Walgreens is bolstering its rewards program by training some of its pharmacists and online customer reps in Stanford psychologist and mobile health expert Dr. BJ Fogg's ...
The growing complexity of marketing to consumers hasn't been lost on CMOs. But somewhere in the vast space between traditional methods, big data analytics, social listening, mobile apps, clickstream ...
BJ Fogg, PhD, founded the Behavior Design Lab at Stanford University. In addition to his research, Fogg teaches industry innovators how human behavior really works. He is the author of Tiny Habits: ...
Because partnership between technology developers, behavioral scientists and designers for better healthcare is new. And very much needed. Learning from Failure In 2005, while doing my doctoral work ...
Shaping behavior has always been an integral part of design, but whether the design is good for users isn’t always clear cut. Since first being coined as a term in 2010, Behavior Design has grown in ...
Do you put things off ‘til the last minute? Are you one of the millions who tend to delay getting to your to-do list? Then you’re in luck—behavior scientist BJ Fogg joins us on this episode to talk ...