Opportunities don’t stand still. By the time you’ve fine-tuned every detail, the moment may have passed. Some of the best ideas never see daylight, not because they weren’t strong, but because their ...

— -- Let's talk about a word no small business owner or entrepreneur ever likes to utter: "failure." Nobody wants to fail. But some failure is inevitable — at least it is if you ever hope to ...

When launching a new concept, an unproven idea, it is often more important to get something to market quickly than it is to continue to refine the concept privately. For years, we have advised ...

Lynn Altman is the President of Brand Now, an innovation agency that has worked with many of the top 100 global brands. As consumers are watching their spending, it seems counterintuitive that brands ...