As FMCG firms move from survival to growth, they are focusing on dual-speed consumers, premium portfolios, and quick commerce ...

FMCG players are expected to raise ad spends by 10% in Q3 and Q4, even as they rethink how—and where—incremental investments ...

As FMCG enters 2026, industry leaders unpack what’s slowly changing in how brands are rethinking marketing priorities, ...

In today’s hyperconnected consumer landscape, FMCG brands are no longer just competing for shelf space; they are competing for attention, trust, and relevance in a vibrant digital ecosystem. The ...

In this week’s episode of the podcast, Kavita Singh, Senior Content Editor, B2B Marketing spoke to Omne about fast-moving consumer goods (FMCGs) from a B2B perspective. Joining her was Anna Massey, ...

FMCG players are expected to increase advertising spends by around 10% in Q3 and Q4, while reassessing how and where ...

The FMCG sector is poised for a significant rebound with a projected 5% volume growth in the early months of 2026, driven by ...

The Indian FMCG sector anticipates a strong 2026. Expect high single-digit volume growth and better margins. Urban demand is set to recover, boosted by policy changes and easing inflation. Companies ...

Its services are aimed at organisations that use influencers at scale across sectors such as FMCG, beauty, retail, e-commerce ...