The Media Ratings Council (MRC) on Wednesday formally accredited Nielsen’s Big Data & Panel National TV measurement product, which paves the way for Nielsen’s traditional panel measurements to be ...
NEW YORK—As the TV industry grapples with the measurement problems that have been produced by rapid changes in the way people watch programming, the Coalition for Innovative Media Measurement (CIMM) ...
Television consumption behaviours in the US have changed dramatically during the last decade, making measurement increasingly challenging as the landscape becomes more fragmented and complex. With the ...
Since its inception, the internet has evolved to become possibly the most impactful modern invention of our time. All of a sudden, people had access to the world at their fingertips. But, have you ...
A massive part of the conversation around sports ratings and all their attendant sports business impacts on rights deals, advertising prices, and beyond is how they’re measured. While there are ...
This article looks at the measures that can be taken to avoid hindrances caused by unwanted contaminants when measuring size distributions using laser diffraction. The solution lies in employing Size ...
Quality data is the cornerstone of good business decisions. To ensure your data is high quality, it must first be measured. Organizations struggle to maintain good data quality, especially as ...
Spread spectrum clocking (SSC) is used in many computer interfaces such as PCI Express and Serial ATA to improve the EMI performance of the interface. It takes the form of frequency modulation (FM) of ...