Conversion rates are a life and death matter for online businesses. When someone sees your checkout page, how likely are they to open up their credit card and actually buy something? Figuring out what ...

Gordon Scott has been an active investor and technical analyst or 20+ years. He is a Chartered Market Technician (CMT). Suzanne is a content marketer, writer, and fact-checker. She holds a Bachelor of ...

I am a fan of Conversion Rate tracking. Composed of two basic retail measurements, sales dollars and shopper count, the ratio between these two measures can speak volumes about the performance of a ...

Conversion rate is the average number of conversions per user, calculated by dividing the total number of conversions by the total number of users. It goes by two acronyms: CVR (the paid search ...

Right now, the internet has more than 1.1 billion websites operating across more than 271 million unique domains. That’s a nearly unfathomable number of pages competing for a finite amount of traffic, ...

In Q4 2024, the average Conversion Rate was 4.8% (averaging across all countries, platforms, and industries) according to our research. This overall average benchmark is limited in its usefulness. To ...