To grow your agency, you need to lose some clients. While it sounds crazy at first, there is actually value in that thought. Understanding why clients leave enables you to improve your acquisition and ...

You finally get traction. Customers sign up, revenue starts trickling in, and for the first time, the business feels real.

There’s nothing worse than putting your time and energy into converting leads only to see them stop using your product a month later. The ability to secure and satisfy these customers will result in ...

Churn is the process of losing customers. While any business hates losing customers, it is part and parcel in a SaaS business for customers to close their accounts or stop subscriptions for various ...