Editor's note: BASF's coatings arm generated global sales of $3.2 billion last year. The figure was incorrect in earlier versions of this story. Also, BASF's Paul Czornij said he expected blue to join ...

Hues of gray, blue, white and black emerged as the top color picks for the 2022 model year from automotive paint supplier BASF Coatings, as the need to "keep it real" with technological advancements ...

Color is a major and strategic factor that defines the first impression of a vehicle. It calls attention to its shape and the automaker’s brand image. A well-suited color on a car can be a ...

BASF has introduced an “Antique Colour Chip” CD-ROM which contains digital images of more than 5,700 color chips, covering US-built models from 1936 to 1972. The CD-ROM has been developed so repairers ...

From "Atomium Sky" to "The Urbanist," intensive research into human behavior acts as a crystal ball into your future car's color. A Porsche 911 S brought Manuel Carrillo III home from the hospital ...

When you shop through retailer links on our site, we may earn affiliate commissions. 100% of the fees we collect are used to support our nonprofit mission. Learn more. Of all the car-buying decisions ...

Automotive manufacturing is looking to the future and aims to expand on the already varied materials that are used, setting its’ sights on lightweight construction. The investigation has started, ...